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Client: Lippincott, Williams & Wilkins
Services Provided:
UI design, UX design, front-end development, logo/brand design, HTML templates, wireframes and site architecture

Project: Theorem spearheaded the redesign and rebranding of thePoint, Lippincott, William, and Wilkin’s vast consumer-facing site. New features were added to showcase Lippincott’s expanded digital offerings, and to integrate the site into the learning process itself.

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Detail of the product carousel’s controls.

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A pure CSS button library was created for the site.

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The site has a wide range of content requirements and a variety of menu approaches were needed.

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We coded the three different slider templates for the site's marketing pages.

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A flexible grid structure is able to accommodate different content needs.