Lippincott, Williams & Wilkins
UI design, UX design, front-end development, logo/brand design, HTML templates, wireframes and site architecture
Project: Theorem spearheaded the redesign and rebranding of thePoint, Lippincott, William, and Wilkin’s vast consumer-facing site. New features were added to showcase Lippincott’s expanded digital offerings, and to integrate the site into the learning process itself.
Detail of the product carousel’s controls.
A pure CSS button library was created for the site.
We coded the three different slider templates for the site's marketing pages.
A flexible grid structure is able to accommodate different content needs.